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Logo & Brand Guideline

You may use the DCENT logo to show that your product supports DCENT, for example as a wallet option in your DApp. Download the official assets below and keep to the rules on this page.

Brand Assets​

📎 DCENT-brand-assets.zip DCENT Brand Assets (SVG, PNG)

The kit contains everything below in SVG and PNG. Individual files are also linked in each section. Use the files as provided.

Wordmark​

Light backgrounds SVG · PNG

DCENT wordmark in black on a light background

Black #000000

Dark backgrounds SVG · PNG

DCENT wordmark in white on a dark background

White #FFFFFF

Clear space​

Always keep clear space around the wordmark. The clear space on each of the four sides is half the wordmark height (0.5x). Do not place text, images, or other elements inside it.

Diagram showing clear space of half the wordmark height on all four sides of the DCENT wordmark

Clear space = 0.5x on all four sides

Minimum size​

The wordmark must be at least 12px tall on screen. If the space cannot hold it, write DCENT as text instead.

Symbol​

The symbol is for standalone use in small square spaces such as favicons, app icons, and avatars. On dark backgrounds, use either lime or white, whichever suits the surrounding design.

Light backgrounds SVG · PNG

D symbol in black on a light background

Black #000000

Dark backgrounds — Lime SVG · PNG

D symbol in DCENT Lime on a dark background

DCENT Lime #8FDB24

Dark backgrounds — White SVG · PNG

D symbol in white on a dark background

White #FFFFFF

warning

Do not place the symbol and the wordmark together. Use one or the other.

Brand Color​

DCENT Lime is the brand color.

ColorHEXWhere to use
DCENT Lime#8FDB24Accents, and text or glyphs on dark backgrounds
Black#000000Text and glyphs on light or lime surfaces
White#FFFFFFText and glyphs on dark surfaces

Lime is bright, so pairing matters. Against white it measures 1.70:1, far below the 4.5:1 that WCAG AA asks of body text. Against black it measures 12.3:1.

  • Put black on a lime surface, never white. White on lime is unreadable.
  • Do not use lime for text on a light background. Use black instead.
  • Lime works as text or as a glyph only on dark backgrounds.

Don't​

Lime-colored DCENT wordmark, struck through in red

Do not use lime for the wordmark.

DCENT wordmark with only the first letter in lime, struck through in red

Do not color only part of the logo.

Blue DCENT wordmark, struck through in red

Do not recolor the logo.

Tilted DCENT wordmark, struck through in red

Do not rotate the logo.

Horizontally stretched DCENT wordmark, struck through in red

Do not stretch or distort the proportions.

DCENT wordmark with a drop shadow, struck through in red

Do not add effects such as shadows.

White DCENT wordmark on a lime background, struck through in red

Do not place the logo on a low-contrast background.

The D symbol placed next to the DCENT wordmark, struck through in red

Use the symbol or the wordmark, not both.

Naming​

Write DCENT in uppercase, without an apostrophe. D'CENT, Dcent, and dcent are not used. If your product still shows the older D'CENT spelling, please update it to DCENT.

For anything not covered here, please contact us at contact@iotrust.kr.